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Doing Social Media Right

internetHarperCollins’ editorial board is letting you, me, and the internet community at large do their job. Authnomy.com, created by HarperCollins, allows amateur authors to display their writing to the world. Every month the top 5 most popular stories make their way to the editorial desk where they are given a chance to be published.

It’s a great example of a company using the internet and the popularity of social media to its advantage. HarperCollins not only gets the chance to discover promising writers, but they also have the opportunity to endorse their own writers and products through a detailed resources page. Young writers benefit as well. They get the chance to present their work on a professional platform as well as have it read and critiqued by a large group of dedicated readers. It’s a everyone-wins website that has long-term potential.